Rick’s Q1 Earnings Leave Something to be Desired, Turnaround in Place

By Chris Fernandez | February 22nd, 2009 at 5:20 pm | (9) comments
0
Conference Call Highlights

Management Discusses Slowing Business Trends and What They Are Doing About It

  • Put options and debt that is coming due in March: CEO Eric Langan was asked by an analyst about the upcoming puts that are due for Rick’s recent acquisitions,  and the CEO stated that they have been in negotiations with several of the holders to reduce or extend the puts.

He also mentioned that these parties wanted to see Rick’s financials before they made a decision as to how they wanted to proceed.

Further, when pressed about what he meant by “extend the puts” the CEO said that for example, right now they have the right to put 5,000 shares a month to Rick’s for a set period of time such as 36 months.

So what Rick’s is trying to do, is instead of putting 5,000 shares at a time, lower the amount to 3000, but instead of 36 months extend the deal out to 42 or 48 months, etc.

Another option he mentioned was to lower the front load and increase the back load, so if they put 3,000 shares per month this year, then the third year they could theoretically put 7,000 shares per month, etc.

The options have limits in terms of how many can be exercised, how many Rick’s has to purchase, etc., within a certain time frame, which will reduce the likelihood that the stock will face further pressure of having the puts be sold and the difference reimbursed by Rick’s.

Each dollar movement in Rick’s stock price has an aggregate affect of $611,000 on the total obligation, which is about $13.9 million if Rick’s were at $0 per share.

So at $5.00 per share, the obligation is $3 million less than if it were at $0, so Rick’s is essentially on the hook for about $11 million at that level.

This is because Rick’s guaranteed that they would buy the puts from the club’s owners at predetermined prices, should Rick’s common stock fall below certain thresholds, which it has.

My Take: It is very important that investors understand how these put options work, and how they could potentially affect Rick’s one way or another.

It seems that the market has been overreacting to the potential that Rick’s might face a liquidity crunch as a result of their obligations to pay these options at predetermined prices, but as we can see from the above calculations and Rick’s total obligation, even if their stock went to $0 per share (highly unlikely!), they would owe $13.9 million, but much less than that as their stock price is obviously higher, currently sitting at about $4.00 per share (at time of writing).

In addition, Rick’s only owes $2.6 million this year in debt obligations, which means that they are very well capitalized not including their usual cash flow generating capabilities.

From Rick’s 10-K:

As part of certain of our acquisition transactions, we have entered into Lock-Up/Leak-Out Agreements with the sellers pursuant to which, on or after a contractual period after the closing date, the seller shall have the right, but not the obligation, to have us purchase from seller a certain number of our shares of common stock issued in the transactions in an amount and at a rate of not more than a contractual number of the shares per month (the “Monthly Shares”) calculated at a price per share equal to a contractual value per share (“Value of the Rick’s Shares”).

At our election during any given month, we may either buy the Monthly Shares or, if we elect not to buy the Monthly Shares from the seller, then the seller shall sell the Monthly Shares in the open market. Any deficiency between the amount which the seller receives from the sale of the Monthly Shares and the value of the shares shall be paid by us within three (3) business days of the date of sale of the Monthly Shares during that particular month.

Our obligation to purchase the Monthly Shares from the Seller shall terminate and cease at such time as the seller has received a contractual amount from the sale of the Rick’s Shares and any deficiency. Under the terms of the Lock-Up/Leak-Out Agreements, the seller may not sell more than a contractual number of our shares per 30-day period, regardless of whether the seller “Puts” the shares to us or sells them in the open market or otherwise.

The maximum obligation that could be owed if our stock were valued at zero is $13,935,020 and is recorded in our balance sheet at September 30, 2008 as Temporary Equity.

We consider this type of financing transaction to be similar to interest-free debt. If we are required to buy back any of these put options, the buy-back transaction will be purely a balance sheet transaction, affecting only Temporary Equity and Stockholders’ Equity and will have no income statement effect.

Following is a schedule of the annual obligation we would have if our stock price remains in the future at the closing market price on December 5, 2008 of $4.87 per share:

For the Year Ended September 30:
2009: $2,541,538
2010: $3,527,683
2011: $2,862,975
2012: $2,023,650
Total: $10,955,846

So as we can see from Rick’s description above, they are well covered for this obligation, but where it concerns us is when those holding the shares decide to dump their shares on the open market either because they need the money, or because they feel that Rick’s share price won’t recover, in which case, Rick’s is liable for the difference between what they sold the shares for on the open market and what Rick’s promised them when the transaction was consummated.

This could explain in part why there has been such a downward drag on Rick’s share price over the last few months, aside of course from the usual stuff pertaining to the overall market declining and small and micro-cap stocks getting slammed with redemptions and hedge fund closures.

As Rick’s share price has continued to drop, Rick’s is on the hook for more and more of the difference between what the put options are worth, and what they have to pay the holders to make up the difference.Rick’s currently only has about $3 million in cash in the bank, so Wall Street is getting a little nervous about Rick’s cash position and liquidity issues.

I’ll discuss this more below in terms of what Rick’s is doing to conserve cash and increase their free cash flow in the coming quarter.

  • Current Stock Price/Cutting Costs: The CEO also talked about how Rick’s is going to begin to cut costs, including their corporate overhead, and how they are looking for ways to increase their operating efficiencies so that they can raise their gross margins.

He also stated that they are looking to control legal costs which got a little high in the last quarter due to some class action lawsuits that they were involved in. There are several upcoming cases that Rick’s feels good about winning and being resolved in their favor in New York and Minnesota.

The CEO stated:

“Right now our focus is on operations, not on our stock price. While we are aware of the stock price, and being one of the largest shareholders of the company, I am personally very aware of it, I just don’t believe that in this environment that is where our focus should be.

I believe our focus should be on running our clubs, on lowering losses at clubs that are losing money, and maximizing profits on the clubs that are making money.”

 My Take: I certainly don’t like the tone of that last quote…this tells me that Rick’s is hurting badly in terms of cash flow generation, and will be for quite some time.

It also means not to plan on Rick’s artificially propping up their stock price buying back shares, or not to look for company insiders to purchase shares as well.

I’m fine with operational excellence, but don’t tell me one quarter that the stock is cheap at $4.00 per share and you want to purchase more, and then the next quarter that you are focusing on operational efficiencies and that the stock price (which is incidentally lower than last time) now is not a focus.

If I had to read between the lines, and of course I always do, I would say simply that Rick’s has no money to burn, and won’t be buying back stock anytime soon, nor do they think that they’ll be generating any additional cash above and beyond what they need to survive.

  • Club updates and outlook: CEO Eric Langan said in prepared statements that Rick’s New York City and Miami clubs remain very strong and that sales at these locations are continuing to increase on a year over year basis in January as they did in Q1/09.

He further went on to say that the company was adjusting to the spending pattern changes market by market. He went into detail about Las Vegas and what Rick’s is doing there to correct the downturn in their business at this location.

Las Vegas club update: He stated that the Las Vegas club lost a staggering $678,000 in the first quarter of 2009.

He then went on to say that Rick’s was cutting costs by limiting their daytime operations at this location to 4 p.m. to 8 a.m., seven days a week vs. 24 hours a day previously.

In addition, they are also trimming staff and cutting other costs, including marketing to tourists and instead focusing more on locals by discounting their drinks and not charging them a cover to get into the club, as well as other initiatives such as the recently held Rick’s Cabaret Poker Tournament at the Hard Rock Hotel and Casino.

He further went on to say that convention traffic has slowed to a crawl and that Vegas was dead when he went there recently and until this traffic picks up, they are reigning in their cost structure in the abovementioned ways.

Philadelphia club update: The CEO said that their Philadelphia club is turning around as a result of Rick’s rebranding it into a Club Onyx concept. He further stated that they turned a profit at that club in January, which is the first time since they’ve owned it that its been profitable. They expect it to continue to be profitable, and he said later in the call that in the first 16 days of February the club had already exceeded its sales for the entire month of January, so it was still ramping up tremendously.

Finally he stated that business is still growing at this club as the company sees more athletes and more rap artists and other trendsetters visiting the club and bringing more and more guests.

Dallas club updates: The CEO talked about Rick’s two Dallas locations which were purchased in April and June of 2008.

Apparently, one of the clubs, the Club Onyx in Dallas, had a liquor license problem that is now being resolved.

The problem came about as a result of the transfer of ownership because Rick’s said they formed a new corporation to purchase the location rather than takeover the existing business, so they had to get a new license.

The existing license had a certain amount of time that they were able to operate using it, but because it took them about six weeks longer than that to get the new license in place, they were without a liquor license for most of this last quarter.

That club has returned to profitability in January and Rick’s anticipates seeing continued growth there now.

As for the other club in Dallas, it was widely reported that Rick’s converted that location to an XTC cabaret format which allowed them to turn the liquor license in, stop all the legal battles that they have been having with the state controller, and in turn, revenues have “surged at that location”.

When talking about the overall losses for the quarter, the CEO stated that he estimated that of the $1.9 million in losses from losing clubs in the last quarter, that between the Dallas properties and the Philadelphia location, the improvements they have made will eliminate over $900,000 going forward, so that Rick’s earnings should improve next quarter considerably.

New York City club update: Management stated that Rick’s has been consistently exceeding fiscal 2008 revenues at this location, and that their clientele is diverse and not just the Wall Street crowd.

He further went on to say that many thought that when the market crisis hit, that all the mortgage bankers would stop coming and that the New York club’s volume would decline significantly. That has not happened, and instead, Rick’s believes that they’ve become the number one upscale club in New York City.

Miami club update: Rick’s Tootsie’s Cabaret in Miami continues to be a strong performer for the company and the CEO said that it is easily the leading club in Miami with strong sales and margins.

Wrapping it all up: The CEO then stated that going forward, they’re going to focus their growth by focusing on their core competency which encompasses operating top clubs and seizing the flight to quality advantage that Rick’s has in some markets.

By rebranding some of their underperforming clubs as they have done, and looking to make those clubs the top in their respective markets, Rick’s is looking to leverage their operating structure and knowledge and give customers the biggest bang for their buck by being more consistent and making sure that the customer experience is the same every time they come to the club since they aren’t coming as often as they used to.

Also, an analyst asked if they would be back up to the $1 million per month mark in free cash flow, and the CEO said yes, most likely within this quarter, depending on further bad news at the Vegas location.

This all coming as a result of turnarounds at 3-4 clubs that Rick’s has focused on heavily in the last few months.

My Take: This is good news in that although we all knew that Rick’s was having some real trouble with some of their clubs, they are taking action at correcting the problems at those locations, and doing everything in their means to reclaim lost market share.

Some locations like Las Vegas are a lost cause for the time being, but where Rick’s does have a potential advantage in operational execution, like Philadelphia and Dallas, they are turning things around.

Some of these initiatives are already having success as proven by the immediate profit at their Philadelphia location.

  • Acquisition strategy:  The CEO stated that acquisitions are not really their main focus, at least not until they resume their growth and the economy turns around, and that they will not look to acquire any clubs unless they would be immediately accretive to the bottom line.

He further went on to say when an analyst asked him to flesh out that acquisition strategy, that for a lot of people in the industry, reality hasn’t sunk in 100% yet in that everybody thinks things are going to get better extremely quickly.

He further stated that if there was a club that was losing the current owner money, but that if they felt they could rebrand it to another format that would be accretive to them, they wouldn’t rule it out necessarily.

So what’s the bottom line?…

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(9) comments to “Rick’s Q1 Earnings Leave Something to be Desired, Turnaround in Place”

  1. JASONZ Says:

    YOU DONT SEEM TO UNDERSTAND THE VEGAS OPERATION. THE COMPANY MADE A VERY BAD DECISION TO PURCHASE THIS CLUB FOR 15 MILLION DOLLARS. THE CLUB ORIGINALLY OPENED AS JAGUARS AND THEN WAS SOLD TO SCORES BEFORE BEING PURCHASED BY RICKS. ALTHOUGH THE PREVIOUS INCARNATIONS WERE WELL OPERATED, THE LOCATION IS A GUARANTEED LOSER. ERIC IS FIGHTING A LOSING BATTLE HERE, HE HAS TWO CHOICES; 1)PAY CAB DRIVERS MORE MONEY THAN ALL OTHER CLUBS AND CONTINUE TO LOSE A HALF MILLION DOLLARS EVERY THREE MONTHS OR 2)PAY CAB DRIVERS THE SAME AS THE MAJOR VEGAS CLUBS AND THUS DUE TO THE POOR LOCATION, FAIL TO GENERATE ENOUGH INCOME TO MAKE A PROFIT. ERIC DOES NOT HAVE THE MARKETING SAVVY OF SPEARMINT RHINO TO OVERCOME THE POOR LOCATION. THE RHINO NEVER STARTS THE CAB WARS, THEY UTILIZE THEIR ENTERTAINERS WHO DO MARKETING AT THE VEGAS UPSCALE NIGHTCLUBS AND THE RHINO ONLY INCREASES THEIR CAB PAYOUTS WHEN RICKS DOES. ON 5-15-09 AND 5-16 THE FOUR MAJOR CLUBS AGREED TO LOSE LESS MONEY BY PAYING CABS $30 EACH. ERIC PANICKED WHEN IT WAS FOUND THAT SOME OF THE SMALLER CLUBS WHO HE DIDNT NEGOTIATE WITH INCREASED THEIR CAB PAYOUTS TO $50. ALTHOUGH THIS WAS A MINOR CONCERN TO THE OTHER THREE MAJOR CLUBS, ERIC, OPERATING WITHOUT ANY OTHER MARKETING PLANS, WAS QUICK TO DO THE ONLY THING HE KNOWS, GO BACK TO PAYING CABS $80 A PERSON WHILE CHARGING CUSTOMERS $30, CORRECT, HE IS LOSING $50 ON EVERY CUSTOMER WALKING THROUGH THE DOOR! THATS RIGHT, LOSING $633,000 IN THE 2ND QUARTER HAS NOT LOWERED ERICS DESIRE TO LOSE MORE MONEY AS LONG AS HE CAN CLAIM TO BE #1 IN LAS VEGAS. IF ERICS EGO WAS NOT INVOLVED THE COMPANY WOULD SELL THIS LOCATION TO ANOTHER UNSUSPECTING BUYER AND CUT FUTURE LOSSES. THERE IS A ZERO PERCENT CHANCE THAT THIS LOCATION WILL EVER COME CLOSE TO RECOUPING THE 20 MILLION PLUS IT HAS ALREADY LOST. THE LOSSES WILL CONTINUE TO PILE UP UNLESS IT IS SOLD OR A PROFESSIONAL MARKETING DIRECTOR IS BROUGHT ON BOARD.

  2. Chris Fernandez Says:

    Jason Z,

    You aren’t the guy on the conference call harassing the CEO were you?

    Curious to know where you got your knowledge?

    Either way, as I already broke down in my last post about Rick’s but I’ll reiterate here, I don’t care how much the company spends for “advertising” on this club.

    What matters to me as an investor, and to other investors, is that 2 things happen:

    1 - Ricks stays and becomes even more profitable, and that their cash flow stays high and increases, in a cumulative way, regardless of how they get there.

    2 - Results don’t deteriorate at the Vegas club to the point where they hinder those results.

    Aside from that, go ahead and wage whatever battles you want Eric, and amen to those battles.

    In the end, we are investing in a strip club company no?

    To that end, we have to accept that things are done differently in this industry, and be ok with that, or else not invest in the company.

    Chris

  3. JASONZ Says:

    NOPE, I’M NOT THAT GUY…
    SOMEWHAT ODD THAT YOU WOULD CONSIDER IT HARASSMENT TO ASK THE CEO TOUGH QUESTIONS. THERE WAS A LOT OF INFORMATION FOR INVESTORS SUCH AS YOURSELF IN THAT CONVERSATION.
    REPLY TO 1 & 2;
    1)RICKS SHOULD CONTINUE TO BE PROFITABLE, OTHER THAN ZONING ORDINANCES IN VARIOUS MARKETS WHICH COULD AND HAS SOMEWHAT AFFECTED PROFITS, THE ONLY AREA OF REAL CONCERN IS THE INEVITABILITY THAT THE VEGAS CLUB WILL PERPETUALLY OPERATE AT A LOSS. DESPITE THE PREDICTABLE, POSITIVE SPIN BY THE CEO, THIS CLUB IS TOAST, IT IS ONLY A QUESTION OF WHEN WILL WE CUT OUR LOSSES.
    * I FOUND IT HUMOUROUS WHEN ERIC BRAGGED THAT WE ARE LOSING LESS MONEY IN VEGAS THAN WE WERE BEFORE! I ALWAYS THOUGHT YOU WERE SUPPOSED TO MAKE MONEY WHEN RUNNING A STRIP CLUB.
    2) THE COMPANY LOST $633,000 IN THREE MONTHS IN VEGAS, HOW MUCH MORE DETERIORATION DO YOU NEED? I WOULD BE WILLING TO MAKE A WAGER THAT NEVER IN THE HISTORY OF STRIP CLUBS HAS A CLUB LOST THAT MUCH MONEY IN THREE MONTHS, LETS GET ERIC IN THE GUINNESS BOOK OF WORLD RECORDS!
    HERE’S AN UPDATE;
    ON FRIDAY ERIC SENT A TEXT TO THE VEGAS CAB DRIVERS STATING “IN AGREEMENT WITH ALL OTHER CLUBS RICKS WILL NOW PAY $30 PER HEAD”
    ERIC FORGOT ONE THING, HE NEGOTIATED WITH THREE OTHER CLUBS TO LOWER THE PAYOUT TO $30, HE MUST HAVE NOT REALIZED THERE ARE 41 STRIP CLUBS IN LAS VEGAS. WHEN TWO OF THE CLUBS THAT NEVER AGREED TO AGREE WENT TO $50 PAYOUTS ERIC PANICKED AND RAISED THE PAYOUT BACK TO $80 (THE CLUB NOW TAKES A $50 LOSS ON EVERY CUSTOMER THAT WALKS THROUGH THE DOOR). THE THREE OTHER CLUBS HE NEGOTIATED WITH (S.RHINO,SAPPHIRE AND TREASURES)DID NOT WANT TO RAISE THE PAYOUT SINCE THEY WERE NOT LOSING MONEY AT THE DOOR AND WERE STILL GETTING BUSINESS. ERIC NEEDS AN EGO CHECK, IF BEING #1 IN LAS VEGAS MEANS LOSING HUNDREDS OF THOUSANDS OF DOLLARS IS IT REALLY WORTH BEING #1? THE ONLY AREA IN VEGAS WHERE RICKS IS #1 IS IN LOSING THE MOST MONEY.
    NO ONE WANTS TO WAGE A BATTLE WITH ERIC, THE CAB PAYOUTS WERE A GENTLEMENS AGREEMENT BETWEEN THE CLUBS BEFORE RICKS ARRIVED.
    HERES A TIDBIT FOR EVERYONE- THE LAST CLUB TO START A CAB PAYOUT WAR WAS SCORES, THIS WAS MOSTLY DUE TO THEIR POOR LOCATION. AFTER INCREASING THEIR BUSINESS BUT LOSING HUNDREDS OF THOUSANDS OF DOLLARS THEY FINALLY SOLD SCORES IN LAS VEGAS, THATS CORRECT, THEY SOLD IT TO RICKS. CUT YOUR LOSSES GENTLEMEN, MAYBE YOU CAN FIND ANOTHER UNSUSPECTING STRIP CLUB TO SELL IT TO AND THAT CLUB CAN IN TURN CAN START THE NEXT CAB WAR!

  4. Chris Fernandez Says:

    JasonZ,

    Do me a favor, and type in lower case from now on so that we can read through your replies easier.

    As for that caller, I would have been fine with him grilling the CEO IF he actually had something decent to say, and wasn’t just blowing smoke, and talking crap.

    There were no real questions in his spiel, that’s why I thought it was harassment.

    Anyway, I understand everything you are saying, and appreciate the inside scoop, however, I ask again, how does this affect Rick’s long term if they manage to lose a little in Vegas, maybe even breakeven, while exploding in their other clubs, and expanding while maintaining profits and cash flow?

    I ask because none of this other stuff really matters unless things start to deteriorate exponentially in Vegas to the detriment of Rick’s other clubs, and total operations.

    Again, we own stock in a strip club company…the rest as they say, comes with the territory.

    Chris

  5. JASONZ Says:

    We are now in the worst period of the year for Vegas clubs, Memorial Day through July 2. The clubs make over half of their profits from January through April, too bad Eric thought that would be the best time to lose $700,000.00. Since Rick’s and all other clubs are slow right now Eric will not be able to lose as much money in the third quarter as he did in the second quarter, I suppose that is the good news. He could hire a marketing director / consultant for $50,000 a month and cut his losses, instead he is paying the prior property operators of Scores to run his business into the ground the same way they did it with Scores.

  6. Chris Fernandez Says:

    Hey Jason,

    Maybe you should apply for that job since you seem to have such an intimate knowledge of the going’s on at the club and in the industry…it might help you sleep better at night.

    Chris

  7. JASONZ Says:

    Thanks for the tip Chris, however I would prefer to still be employed a year from now. Good news though - Eric is moving to Las Vegas. He has been doing much better in dealing with the competition, Spearmint Rhino is a significantly larger operation than Rick’s, there was no way Eric was going to take them down by overpaying cab drivers and losing boatloads of money.

  8. Joe Mack Says:

    Hey

    Why don’t they make it SCORES again? They seamed to be very profitable when i went. Ricks name just doesn’t have the same sizzle as SCORES did.

    Just my two cents…

  9. JAYSONZ Says:

    Scores lost a ton of money in that location, they used the same taxi strategy as Ricks, some of the people Rick’s used to work at Scores (smart move!).
    There are two options for Rick’s Las Vegas
    1) Lose a lot of money
    2) Lose a small amount of money
    They are still trying to get to #2.

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